So you’d like to start a flash briefing?
Awesome.
Starting an Alexa flash briefing is one of the best ways to build an audience and grow your business (even from scratch), but the process for getting started can feel daunting. What equipment and software should you use? What should you talk about? How do you get your skill loaded into Amazon Alexa? How do you get it into the countries that you want? And even after your show goes live, how are you going to make sure people find it?
I’m going to help you cut through the confusion—to not only learn how to properly plan and launch your flash briefing, but make sure it gets found, too.
In Flash Briefing Formula, I’ll walk you step-by-step through the entire process of launching a great Amazon Alexa flash briefing skill. With high-quality videos (that aren’t too long) and examples along the way, you’ll have your new briefcast up and running in no time, so you can start growing and delighting your audience.
Your audience is waiting to hear from you.
Hi, I’m Teri Fisher
I AM THE HOST OF “VOICE IN CANADA”, THE TOP RATED FLASH BRIEFING IN CANADA. HERE’S HOW I CAN HELP YOU.
I’ve been producing my flash briefing skill ever since Amazon Alexa first arrived in Canada. And I am very humbled to say that my Flash Briefing, “Voice In Canada“, has been the #1 rated flash briefing and news skill in the entire Amazon Alexa Skills store in Canada right from the start.
Throughout the process of creating, launching, and marketing this flash briefing, I’ve learned a lot about what works and what doesn’t, and how to grow a show effectively.
But in the process, I’ve also heard from many community members that they would like to start their own flash briefing, but that they need more than just technical help. Sure, they may need help with the technical aspects, but they also need guidance on launching and marketing their show. They need a way to ask questions of others going through the same challenges! They need someone who’s been there and done it to help guide them through the whole process.
That’s why I created Flash Briefing Formula, to help aspiring people like you learn from my successes – and failures – about getting my own flash briefing off the ground.
Flash Briefing Formula gives you everything you need to start your own flash briefing successfully, including technical help, a marketing plan that works, and access to a community of other “briefcasters” ready and willing to share their advice with you.
A little more info about me?
Sure thing…
My “day job” is a Sport & Exercise Physician and Clinical Assistant Professor. I am also a licensed high school science teacher, and I LOVE teaching and using technology whenever possible!
With Flash Briefing Formula I have the privilege of sharing my love of technology, and specifically Amazon Alexa Flash Briefings, and help break them down into very simple, teachable components for everyone! And that means you!
COURSE INFORMATION
HERE’S WHAT’S INCLUDED WITH FLASH BRIEFING FORMULA
Flash Briefing Formula was built with the aspiring “briefcaster” in mind. If you’re a first-timer and you’re looking for help with each step along the way, this is the course for you.
- Work at your own pace. There are nine distinct modules with approximately 50 videos, taking you from idea to post-launch success.
- Clear action items set you up for success, teaching you how to acquire the right gear, leverage your current audience, and build a flash briefing skill workflow.
- Bonuses help you maximize your results, including a special lesson on graphic editing tips and tricks, AND a bonus module on how to turn your flash briefing into a podcast as well.
- Gain exclusive access to a Facebook community to get access to Teri, and discuss coursework and trade ideas with your fellow classmates.
WHAT YOU’LL LEARN
HOW TO LAUNCH, MARKET, AND MAINTAIN A SUCCESSFUL FLASH BRIEFING
Across nine distinct course stages, you’ll learn all about:
- The how and why of flash briefings: You’ll gain a deep perspective on how and why a flash briefing works for both you and your listeners – from understanding what drives you to create an amazing flash briefing to taking advantage of the powerful ways in which your audience can become hooked on your content.
- Mastering the technical stuff: I’ll help you with all the technical setup and know-how required to hit the airwaves like a professional, including an in-depth understanding of flash briefing equipment, voice recording, audio editing, hosting, testing, and publishing.
- Setting up your Alexa Flash Briefing skill and more: I’ll teach you how to get your show published, including finding a website or blog for your briefcast, submitting your show to Amazon, and creating transcriptions of your episodes.
- Launching your flash briefing with an unforgettable bang: Learn how to effectively promote and market your launch on social media to draw in listeners when your show launches, and maintain your flash briefing brilliance for years to come.
WHO IS THIS COURSE FOR?
ENTREPRENEURS, BUSINESSES, NON-PROFITS, AND ENTHUSIASTS WITH SOMETHING TO SAY
Flash Briefing Formula is designed for people looking to build their brand, share their enthusiasm, and better connect with their audience through flash briefings.
You’re always looking to connect with others in a way that makes a difference. Your flash briefing idea has been waiting in the wings, and now you’re going to make it a reality. You’re not only building a brand – you’re building a brand with a point of view. I’m excited to help you create a platform for that point of view with Flash Briefing Formula.
“This is a fantastic course…”
– Heidi Culbertson, Co-Founder and CEO, Marvee
“Highly recommend! This is a fantastic course that walks thru every detail & nuance of launching a flash briefing. Teri, you’re a marvellous teacher, hitting all the right notes to help folks be successful with VoiceFirst!”
FLASH BRIEFINGS DON’T HAVE TO BE HARD
Stop thinking about starting a show and get started today. Flash Briefing Formula will hold your hand through all the hard parts, including setting up your studio, learning how to edit, and getting your flash briefing out into the world.
Class Curriculum
Welcome to Flash Briefing Formula
- Welcome! Watch this First! (4:06)
MODULE 1 – Intro to Flash Briefings
- Lesson 1: Intro to Flash Briefings (1:22)
- Lesson 2: How Flash Briefings Work (3:07)
- Lesson 3: Your Flash Briefing Equipment (5:11)
- Lesson 4: What’s Your Flash Briefing About? (4:59)
- Lesson 5: Your Flash Briefing Details (12:25)
- Lesson 6: Your Flash Briefing Icons (16:33)
- Lesson 7: Tips for a Fantastic Flash Briefing (9:13)
- Lesson 8: Module 1 Recap (2:02)
MODULE 2 – Planning your Flash Briefing
- Lesson 1: Welcome to Module 2! (1:11)
- Lesson 2: Your Introduction and Background Audio (10:40)
- Lesson 3: Content (What do you talk about?) (16:41)
- Lesson 4: Calls to Action (2:59)
- Lesson 5: Module 2 Recap (0:48)
MODULE 3 – Recording your Flash Briefing
- Lesson 1: Welcome to Module 3! (1:17)
- Lesson 2: Hooking Up Your Equipment (3:55)
- Lesson 3: Setting Up Recording Software (24:26)
- Lesson 4: Organizing your Directories and Master Files (8:41)
- Lesson 5: Recording Tips (6:13)
- Lesson 6: Putting Your Flash Briefing Together (6:29)
- Lesson 7: Exporting Your First Flash Briefing (3:51)
- Lesson 8: Module 3 Recap (0:39)
MODULE 4 – Uploading your Flash Briefing
- Lesson 1: Welcome to Module 4! (0:51)
- Lesson 2: Uploading Your Audio Files to Your Host (18:48)
- Lesson 3: Setting Up Your Amazon Developer Account (6:23)
- Lesson 4: Setting Up Your Alexa Flash Briefing Skill (14:40)
- Lesson 5: You Made It through Module 4! (0:40)
MODULE 5 – Testing Your Flash Briefing
- Lesson 1: Welcome to Module 5 – the Beta test! (0:28)
- Lesson 2: Enabling Your Beta Test (10:28)
- Lesson 3: Recap of Module 5 (0:33)
MODULE 6 – Certifying Your Flash Briefing
- Lesson 1: Welcome to Module 6 – Certification (0:56)
- Lesson 2: Submitting Your Flash Briefing to Amazon (4:44)
- Lesson 3: Record 2 Weeks of Flash Briefings (1:36)
- Lesson 4: Submitting Your Flash Briefing to Other Countries (4:53)
- Lesson 5: Module 6 Recap (0:40)
MODULE 7 – Marketing Your Flash Briefing
- Lesson 1: Welcome to Module 7 (0:24)
- Lesson 2: Make it a Launch Event (5:08)
- Lesson 3: Create a “Secret” Pre-Launch Flash Briefing and Schedule Your Episodes (4:28)
- Lesson 4: Webpage Setup and Hosting (5:11)
- Lesson 5: Flash Briefing Transcriptions (7:17)
- Lesson 6: Your Amazon Skill Store Ranking (3:39)
- Lesson 7: Module 7 Recap (2:06)
MODULE 8 – Launching Your Flash Briefing
- Lesson 1: Welcome to Module 8 (0:51)
- Lesson 2: Your Launch Day! (3:20)
MODULE 9 – Maintaining Your Flash Briefing
- Lesson 1: Welcome to Module 9 (0:37)
- Lesson 2: Publishing Future Episodes (8:07)
- Lesson 3: Analytics, Stats, and What They Mean (9:22)
- Lesson 4: How to Stay Consistent (2:40)
- Lesson 5: Flash Briefing Formula Recap (1:38)
BONUS: Canva Tips and Tricks
- Lesson 1: Canva Tips and Tricks (12:10)
BONUS: Turning your Flash Briefing into a Podcast
- Lesson 1: Intro to Creating a Podcast from a Flash Briefing (0:49)
- Lesson 2: Why Create a Podcast? (3:11)
- Lesson 3: Podcast Cover Artwork (10:43)
- Lesson 4: Setup Pippa for Your Podcast (9:49)
- Lesson 5: Podcast Wrap-Up (1:23)
Frequently Asked Questions
“I love the Flash Briefing Course!”
– Florian Hollandt, Product Manager, Jovo
“I love the Flash Briefing course! Teri, you are a great instructor and super competent in this field. I feel the urge to tell you how amazing your course is every couple of lessons or so. Really amazing! Greatly recommended!”
START YOUR FLASH BRIEFING NOW
My Flash Briefing has changed my business – and I know it can change yours, too. It’s an incredible way to build a relationship with your audience.
My Flash Briefing Formula course walks you through the entire process of starting and succeeding with your flash briefing skill. Along the way, you’ll be supported by me, as well as by your peers, in the exclusive Flash Briefing Formula community.
Join today and see just how much a great flash briefing can do for your brand.
Join our community, “Northern Voice!”
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